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Social Media " Share it "

2011 July 03

Social Media " share it "

New god has awaken

Facebook, Twitter, MySpace, YouTube, Bebo are only a beginning. The social need of acceptance has been contrasted with shyness and low self-esteem. Profiles presents idealized versions of the users. More funny, charming, beautiful and wiser. All for the price of reducing contacts in the real world. Without the need of making money and dealing with everyday issues, many users will not go out from homes.

Nowadays there are some social groups that could not leave their homes for many years. It seems that some users prefers socially idealized virtual life than their own. Still growing in strength god - the Internet has created a new man – homo “share”

Share – conformism in network

In human nature gregarious behaviours are deeply rooted. This attitude allows human species to survive. This is reflected in social media. It is also used in business. It is much easier to decide on a product if it is recommended by the well-known person. Knowing that someone has decided on a specific product speaks more than any advertisement. Therefore, many companies set up their profiles on social networking sites. Fan pages allows them to be closer to potential customers. Allows them to affect on larger group of people guided by the principle of conformity and duplicative behaviours of well-known people.

Years of the dragon

It seems that it is only a beginning of the age of social media. Chances created by the Internet will displace earlier forms of human social interaction. Each subsequent portal will be more powerful. Current leaders such as Facebook will be replaced by another ones, but the idea of social networking sites will remain. Social media moves in the sphere of human relations, but allows to colour one’s live. Allows one to be a completely different person. The development of social networks tends undeniably in one direction - the total domination and authority in the sphere of human interaction. Business will be also completely moved to the global network. At that moment it is the cheapest method of products promotion basically based on deep-seated human’s behaviours.